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An AMA (Ask Me Anything) is a thread started on social media, usually Reddit, where you tell people what you’re about and you also invite them to ask you anything, with the implicit promise that in the next few days, you’ll be spending as much time as necessary in order to answer all the non-trolling questions. These threads tend attract a lot of eyes and can be used to promote your cause, by simply mentioning it in the main body of the thread or in the reply that’s getting most views.

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